Sales Case Studies

‘Glenhope’ – Explore The Rolling Hills of ‘Baynton’ & ‘Glenhope’ (Expression of Interest)

When Burke and Wills set off on their expedition from Melbourne in 1860, aiming to cross Australia from south to north, they passed by some of the country’s best agricultural land. The properties known as ‘Baynton’ and ‘Glenhope’ approximately 87km* northwest of Melbourne in the Macedon Ranges, were no exception.

• 4,897 online property views over 4 weeks
• 15 inspections conducted, 5 written offers received
• 28 days on market
• ‘SOLD BY EXPRESSION OF INTEREST’

‘Yiddinga’ – The Complete Package of Sheep, Wool & Cropping (Auction)

Offered for the first time in 30 years, agribusiness investors were invited to participate in the auction sale of “Yiddinga”, a 1486ha* / 3672ac* mixed farm holding in the tightly held Edenhope region.

• 4,767 online property views over 4 weeks
• 12 inspections conducted
• 2 written offers received before auction
• 28 days on market
• ‘SOLD AT AUCTION’ for a record price per acre

‘Deloraine Farm’ – Beautifully Presented, Wonderfully Located (Expression of Interest)

Hobby farming one day, fishing or frolicking along the famous Wilsons’ Promontory coastline the next; this was a campaign designed to attract the country and coastal lifestyle buyer from Melbourne and beyond.

• 10,392 online property views over 4 weeks
• Ray White Rural Victoria’s website drove 6,813 views
• 4 inspections conducted, 2 written offers received
• 31 days on market
• ‘SOLD BY EXPRESSION OF INTEREST’ at the Vendor’s reserve price

‘Helvetia’ – Prestige Living in the Heart of Nagambie’s Winery District (Online Auction)

An outstanding prestige home with serene billabong and red river gum backdrop on 28.8ha* in the heart of Victoria’s historic Nagambie winery district. The marketing campaign included the use of prestige photography and cinematography commensurate with the standard of the home and property.

• 2,931 online property views over 2 weeks
• 5 inspections conducted
• 2 written offers received
• 14 days on market
• ‘SOLD PRIOR TO AUCTION’ over reserve

‘Garryowen’ – Goulburn River Grazing (Sale by Deadline)

A name steeped in history; the origin of the property’s name was most likely derived from the compounded word composed of two Irish words meaning “Garden of Owen”.

• 11,711 online property views and 6,813 Facebook views over 3 weeks
• 9 inspections (2020 COVID restrictions in place)
• 4 written offers to purchase
• 21 days on market
• ‘SOLD BY DEADLINE’ well beyond the Vendor’s reserve

‘Seascape’ – Bring Your Board, Bring Your Boat and Relax (Online Auction)

Overlooking Morgan’s Beach on the Cape Liptrap Peninsula, the 4.33ha* ‘Seascape’ property is a place to escape and unwind with family and friends.

• 4,948 online property views
• 144 Facebook lead enquiries generated
• 8 family inspections conducted
• 6 contracts of sale issued
• 31 days on market
• ‘SOLD BY ONLINE AUCTION’ over reserve

‘Clearview’ – Hideaway Heaven at the Cathedral Ranges (Sale by Deadline)

Perched high above the rest at the end of Clearview Court; this unique secluded location boasts extraordinary scenic views over the Acheron Valley.

• 3,455 online property views
• 306 YouTube view views & 108 Facebook lead enquiries generated
• 3 inspections (2020 COVID restrictions in place)
• 2 offers to purchase
• 16 days on market
• ‘SOLD BY DEADLINE’ above the Vendor’s reserve

‘Munbilla’ – Coastal Opulence & Your Own Private Beach (Online Auction)

Overlooking Cape Liptrap Coastal Park and the secluded golden sands of Morgan’s Beach sits ‘Munbilla’; an opulent beach house sanctuary without peer.

• 50,615 unique visitor website views
• 2,464 YouTube video views
• 870,684 Google & Facebook views
• 165 buyer enquiries, multiple inspections, offers prior to auction
• 32 days on market
• ‘SOLD BY ONLINE AUCTION’

‘Eagles Rise’ – Bespoke Brilliance Atop The Great Dividing Range (Sale by Deadline)

With sweeping 180 views of the Great Dividing Range, Mount Piper and Clonbinane Valley below, ‘Eagles Rise’ is an opulent 52* acre rural-lifestyle retreat located just over an hour* from the bustle of Melbourne’s CBD.

• 7,291 online property views
• 53 buyers conversations, 19 inspections
• 3 written offers received
• 31 days on market
• ‘SOLD BY DEADLINE’

‘Amaroo’ – A Beautiful View & Beautifully Built (Sale by Deadline)

The Aboriginal word ‘Amaroo’ meaning ‘beautiful place’ sums up this spectacular country lifestyle retreat. Set on the northern slope of the Great Dividing Range, this 51.39* acre property features stunning 180 degree views of Victoria’s north east.

• 4,234 online property views, 3,254 Facebook views
• 62 buyer conversations, 16 buyer inspections
• 5 contracts issued, 3 written offers received
• 30 days on market
• ‘SOLD BY DEADLINE’